What you should know before spending money on marketing.
You need a blank spreadsheet, the last two supplier invoices, and 30 minutes with no phone. You walk out with one number you can trust..
Open your laptop, three tabs and the last three reports. Half an hour later you know whether to stay or switch..
If the pixel is not in, any agency burns 2-3 weeks on setup. Sometimes they bill you for it.
Before you sign with a new agency, go home and verify whether the business survives double the volume. If it does not, the problem is not the agency.